The 'Quick & Easy' Money Makers!
by: Bryan Kumar
There's a popular myth floating around implying that
your product has to be hundreds of pages long if it is
to make you any real money.
That's a big lie.
More money is being made out there than ever before,
by individuals selling short, focused reports! And it's
growing at incredible rates.
The classic example that always comes to mind is
Internet Cash Machines by Allen Says. That book was
released some time ago, yet it's still selling by the
thousands to this day! Other great examples are Magic
Letters (which really started it all) and 7 Secrets to
Unlimited Traffic. That last one is no more than 15
pages long! Yet, it's still being downloaded from
thousands of sites.
The bottom line is...when it comes to info-products,
size doesn't necessarily matter! Quality does! You could
make just as much money with a 15-page book as you could
with a 100-page one. In fact, you can make more with the
former. I'll show you how shortly.
Profit potential aside, there are many other great
reasons to create these little ebooks...
They are very easy to put together; it doesn't
require much work.
They can be completed within a few weeks, a few days,
and sometimes even a few hours!
They are really not that difficult or time consuming
They are especially great for new marketers (with
little or no experience) and are also easy profit
generators for seasoned marketers. And...
Most importantly, they allow you to spread your risk.
You see, it all boils down to time and money i.e.
time management and positive cash flow.
Time is a very precious commodity, especially if you
still have a 9 to 5 job to deal with. And, we already
know that all of our projects will not be home runs. In
fact, there's a good chance that a few of them will be
complete flops. That's the reality most of us have to
So, if you invest a lot of time and energy into
creating a monster ebook that turns out to be a dud, you
would have lost all the time and energy you put into
that project, with nothing to show for it.
On the other hand, if you had spent only a couple of
weeks to create a much shorter ebook which also turned
out to be a dud, you could quickly pull that one out and
replace it with another short one. Your risks are
dramatically reduced and your chances of putting out a
winner is increased!
It's better to create 10 little ebooks per year and
have 2 of them flop (which means 8 of them are bringing
in the cash!) than to only create one or two big ebooks
in that same year and risk having them both flop. There
is also a much better chance that 1 of your products
will be a hot seller if you have 10 of them out there,
instead of just one or two.
Now, let's look at profit potential...
If each one of these 8 books bring in $1000 per month
for you, the profits can add up quickly. If your goal is
to pull in $100,000 in the coming year, you have a much
better chance of getting there with 8 to 10 small ebooks
bringing in $1000 per month each, instead of relying on
just one big ebook alone to pull in the entire $100,000.
And...even if you pull in just a few hundred per
month from each of the 8 books, that's still a heck of a
lot better than what most people are making online.
Here are a few more ways you can ensure that you
profit from these short ebooks, well into the future...
You can offer each one as a backend (followup)
product for the other.
You can bundle them up later and sell them as a brand
new package, with a different price tag.
You can use some of them (especially if they don't
sell too well on their own) as bonuses for your other
products, to increase the perceived value of the
You can also use some of them purely as list
builders. (Give them away for free, swap them with other
marketers, or whatever. The fact that it only took you a
week or two to create them offers you a lot more options
And, if you're still passionate about creating that
monster ebook, why not break it up into smaller projects
and start selling each one as they get completed?
For example, if you want to create the "complete"
'online marketing' guide, you could start by creating a
small ebook on just 'sales copy writing' and start
selling it. Then, create another on 'product
development' and get that one out as well. And so on...
In the end, you can bundle them up together, or
combine them into one mega book and sell it. Your time
is much better spent that way. And...you also have some
cash coming in while you work on your projects.
Many of us continue to chase after that one million
dollar idea and miss many of the smaller $100,000
projects along the way.
These smaller products are much easier to create, are
much easier to roll out, don't require a large
investment of your time, energy or money, and they
greatly reduce your risks.
They are also probably the fastest way to get your
name out there and build credibility for yourself and
your business. You can really do some serious damage
with these mini ebooks, as long as you provide valuable
information in them.
Here's to your next successful "Mini E"... book, that
F.R.E.E Special Bonus Report!
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|About The Author
Bryan Kumar has been teaching others how to profit from the Internet
quickly and easily, using informational products,
since 1996. His ebooks and reports have received
rave reviews from some of the best marketing minds
Bryan is best known for taking the most powerful
marketing strategies and concepts, and simplifying
them so it's quick and easy to implement. You can
learn more about him at: