Before submitting your site
to search engines it is very important to optimize
your website. If you can not afford a search
engine optimization service, make sure to follow
our search engine optimization tips to have your
web site well optimized for the top placement in
search engines.
Step 1. - Analyze your competition
The best way to start optimizing your web site
is analyze your competition. Take a look at the
web pages that currently have top rankings (Top
10) on and try to find out what these pages
have done to get these rankings. - analyze the
first top ten web sites related to your branch
- analyze keywords they are using
- look at their source code, meta tags
- look at their keyword density
- look at their comment tag, alt tags, title
tag
- internal and external links on their
websites
- look how many sites linking to them
- check out the quality and link popularity of
sites that are linking to your competitors
- look how many pages they have
After all you can tell is it easy to beat your
competition or it is not.
Step 2. - Start to improve your website with
quality content
When optimizing your website always use keyword
in the meta tags which are reflected in your page.
It is not going to help your search engine ranking
if the page has nothing to do with the topic. a)
Choose the right keywords
As mentioned before, analyze your competition
but never use the same keyword and description
tag. There are two great resources for finding out
the most effective keywords. - Overture -
WordTracker b) Creating meta tags - TITLE Tag
The most important tag is the Title tag,
because it is in the head section of your website
and many search engines use it. Title tag should
be short (about 14 words), descriptive and to the
point. The title is appeared on first line in the
search engines. c) Creating meta tags -
DESCRIPTION Tag The next important meta tag is
description tag. It describes content of your web
page
- shouldn´t be longer than 120 characters
- description is for the search engines not
for the viewers to see
d) Creating meta tags - KEYWORD Tag
- use the most important keywords that your
website represent
- we recommend to use 5 keywords separated by
a commas
- one keyword should have 1 - 3 words
e) Creating meta tags - ROBOT Tags
Step 3. - Check your website URL before submit
to search engines.
Your website should be finished without errors:
- no broken links
- no spelling mistakes
- have a good design
- no html tag mistakes
- have a site map
Step 4. - Submit your website to search engines
Submit your website into the most important
search engines, it brings you the most of traffic.
Make sure to submit your URL for free to
www..com,
www.yahoo.com,
www.altavista.com,
www.alltheweb.com,
www.excite.com,
www.lycos.com,
www.webcrawler.com,
www.Alexa.com,
www.Jayde.com,
www.whatuseek.com, Open Directory (The ODP
powers core directory services for some the most
popular portals and search engines on the Web,
including AOL Search, Netscape Search,
directory, Yahoo directory, Lycos, DirectHit, and
HotBot, MSN and hundreds of others). DMOZ and
Yahoo Directory listings are tremendously
valuable. There are a lot more free and paid
search engines and directories to submit, but if
you do not have time to search for and submit, you
can also use our search engine submission service.
Step 5. - Build your link popularity (offpage
optimization)
Next significant step you should do with your
website is build your link popularity. Link
Popularity is the number and quality of other
websites that link to your site. Top rankings
depend on your link popularity. It can be done
with creating a quality reciprocal links from
related web sites and Internet directories.
We can build for you a non-reciprocal and
reciprocal links if you choose our link building
service.